Our Team

Joe Dyer

Joe Dyer is the Owner & President of TAB Asheville serving Western North Carolina where Joe has chosen to make his permanent home.

Having grown up in India and Great Britain, after flying Fighter and Reconnaissance Jets as a Flight Lieutenant in the Royal Air Force, Joe pursued his business career which has spanned four continents and five industries.

With a Bachelor's degree in Computer Science from the University of Manchester (UK) and an MBA from London Business School (UK), Joe launched his business career starting at American Express in Greensboro, NC.

Since then, he has held several senior level positions in Banking, Technology, Telecommunications, Energy and Internet businesses. He has led teams up to 11,500 people geographically dispersed across multiple countries, with accountability for Sales, Customer Management, Marketing, Operations and full P&L accountability. He was Vice-Chairman of a Telco in Chile and a Board Member at British Gas in London, UK. Most recently, before starting The Alternative Board (TAB) in Asheville and Western North Carolina, Joe was the General Manager for Xerox, running the business for Xerox in 33 Countries in Latin America and the Caribbean. The companies at which he has held senior level positions include:

  • First Union Bank,
  • Citibank,
  • Ameritech,
  • AOL,
  • British Gas,
  • CapitalOne,
  • Motorola and
  • Xerox.

Joe has practiced coaching for many years and is known for creating and developing strong management teams around the world. He is a Certified Facilitator and Coach with "The Alternative Board" a company based in Denver, Colorado, that specializes in coaching.

Joe is a Rock/Blues musician, singing and playing piano, keyboards and Congas, having performed live at several venues in a Rock/Blues band in Miami, FL. He is also a composer and recording artist. Joe loves to cook and spend time with his wife, and adult children (three daughters and his son). He also enjoys golf.